Over the years, advertising has continued to grow and change in form and approach, with people devising different ways and means of advertising to keep their existing patronage and extend the current trade by all means legal and possible. Online advertising has become the go-to way to advertise and the fastest way to increase visibility for your business or for any possibility you’re carrying out.
Native ads are one of the significant ways of placing adverts on the internet and to make use of these Native ads, you need to build them, this may take time under normal circumstances, but with native advertising platforms, you can get your native ads running in little or no time. This article will discuss the best native ad platforms available for small website owners looking to monetize their content with native ad units.
Native advertising is a form of online advertising that matches the structure and function of the platform upon which it appears. Native ads are often found in social media feeds or as recommended content on a web page. Unlike display ads or banner ads, native ads don’t look like ads.
You could say they “blend in” with other content on a site or app and get more clicks because they’re not usually marked as an ad. Native Advertising is a form of online advertising used to promote a product or service. In Native Ads, the advertising message is included in the context of another type of content.
The main benefit of Native Advertising is that it is more engaging and doesn’t interrupt the customer’s experience with unwanted ads. It also allows companies to better target audiences by using data about what interests each consumer.
Native ad platforms can benefit advertisers and publishers by helping them find new customers and make money through shared revenue. This article will cover some of the best native advertising platforms for publishers, including Gemini from Yahoo!, TripleLift, Facebook Audience Network, Taboola, Outbrain, PropellerAds, and Adversal.
Best Native Advertising Platforms For Bloggers
There are a plethora of native advertising platforms that help greatly to drive traffic to the websites of entrepreneurs, large corporations, small corporations, and several other businesses.
Because of this large number of native platforms, choosing the best among the lot may be daunting, but do not worry; we have got you covered. Here are some of the best native ad platforms for publishers.
1. Google Adsense
Due to its popularity and ease of use, Google AdSense is one of the first platforms you should try when looking for a native ad solution, mainly since it can be used with any content (text, images, or videos).
Google AdSense is an ad network that acts as an intermediary between advertisers and publishers to serve relevant ads on publisher’s sites. One of the most popular advertising networks, Google AdSense, works by helping context-relevant ads on your website or blog using code snippets inserted into your web pages.
However, despite being one of the most used native advertising platforms today, Google AdSense is not strictly a native advertising platform but it does have a related content option [Multiplex ad]
Multiplex ads offer targeted native display ads on websites based on what they’re about rather than serving personalized messages within the article text as some other advanced solutions do.
2. Taboola
Taboola is a content discovery platform that provides content to over 700 million monthly users. They have a network of over 2,000 publishers and more than 100 million monthly video views.
Taboola is a content discovery platform that helps publishers expand their audience by promoting related links on their websites. It also offers an advertising network for third parties looking to promote their products on popular websites like CNN, ESPN, and Huffington Post.
3. Outbrain
Outbrain is a content discovery platform, and it is more than that; Outbrain is a native advertising platform and the place where you can get the most out of your existing content strategy. Outbrain allows publishers to monetize their inventory through native ads and increase their reach by syndicating or repurposing their articles across other sites in Outbrain’s network.
They also have a Content Marketing Platform explicitly designed for B2B publishers looking to sell products directly through paid campaigns on specific topics such as e-commerce or software development.
4. Infolinks
Infolinks is a native advertising platform that allows publishers to earn revenue by displaying relevant and engaging ads on their websites. Infolinks is a part of the Native Ads Platform, a unique solution for publishers and advertisers. The platform enables users to create ad units that are contextually relevant to the content being displayed on your site. You can expect higher engagement rates from these ads due to their relevance.
Infolinks operates on a pay-for-performance basis, so you won’t get paid until someone clicks on your sponsored link or banner ad. Infolinks can help you monetize your content by displaying relevant ads to readers based on their interests or activity on your website (for example, if they’ve been browsing stories about cooking).
5. Mgid
MGID is an ad network that works with advertisers and publishers to deliver targeted, relevant content to consumers across desktop and mobile devices. The company specializes in native advertising, which means that its ads look like the rest of the content on your site.
Mgid uses machine learning to deliver personalized content to consumers. It can be used for display, search, and mobile advertising.
6. Media.Net
Media.net is a native ad platform that allows advertisers to reach their target audience at the right time and place. They have over 250 publisher partners, including some of the biggest sites in the world like Forbes, Business Insider, Huffington Post, TMZ, and TechCrunch. They also have a global reach with users from over 200 countries worldwide.
Media.net is one of the largest native advertising platforms in the world, serving over 2 billion monthly users and helping publishers sell their ad inventory to advertisers. Media.net works with over 1,000 publishers and has an algorithm that allows them to choose what ads are shown on which websites based on the user’s interests.
7. PropellerAds
PropellerAds is a native ad network that allows publishers to monetize their content. They offer a wide range of ad formats, including native ads, interstitials, video ads, mobile ads, and social media. You can use PropellerAds to monetize your blog or website by choosing the format you want (i.e., text link or banner) along with your preferred audience demographic.
Once you’ve selected these criteria and published an article with the corresponding placement information included in the code snippet provided by PropellerAds, they will run ads relevant to that topic on your site based on what they know about its visitors’ interests via cookies stored in their browsers while browsing around other places where they saw PropellerAds before coming over here today!
8. Adversal
Adversal is a native advertising platform that connects brands with bloggers and publishers. It has a network of over 50,000 publishers. It allows advertisers to choose from its pre-built format templates or create their custom ones. Advertisers can target users by age group, gender, location, and interests, among other things.
9. Amazon Associates
Amazon Associates is a program that allows you to earn advertising fees by linking to Amazon.com. You can earn up to 10% of the sales price of eligible products, with no cap on what you can make.
The cost per acquisition (CPA) for Amazon Associates affiliates is typically much higher than that of other platforms, so this is best suited for products with significant brand awareness and trust in Amazon.
10. SmartyAds
SmartyAds is a native advertising platform that allows publishers to monetize their content with native ads. The founders of SmartyAds, Nick and Sarah, have been in the digital marketing game for years and have a wealth of experience in all things native advertising. They’ve spent the last few years working on a solution that would make it easy for publishers to create compelling native ad experiences for consumers.
11. Redirect.com
Redirect.com is a native advertising platform that allows you to place ads on your website. The Redirect.com self-service platform lets you create and manage your ads, so there’s no need for an external ad network or vendor to get started with native advertising. Publishers new to native ad placements will appreciate this option, as it saves them time and effort by providing everything they need from one source.
12. Gemini by Yahoo
Gemini is a native ad platform that allows you to monetize your content on both desktop and mobile. You can use Gemini to monetize your content on both desktop and mobile. If you have an app or website, then this platform will help you maximize revenue from it by learning about user preferences and serving relevant ads in real-time. In addition to being able to monetize all of the different types of content listed above, Yahoo Gemini also offers support for more than 100 other languages as well as features like:
13. Polymorph
Polymorph is a mobile-first, self-serve native advertising platform that offers premium native advertising solutions to advertisers, who can choose from pre-built templates and campaigns or create their own. However, because it’s a real-time bidding (RTB) platform, you’ll only have access to the inventory sold at any moment. Polymorph also offers an open marketplace where publishers can sell their ad space directly to advertisers outside the Polymorph network.
14. BuySellAds
BuySellAds is a native advertising platform that helps publishers monetize their content. It’s a great option for publishers with a high content volume who want to monetize it without losing site visitors or making their users feel like they’re being sold. BuySellAds’s rates vary depending on your industry, but you can expect to earn anywhere from $2 – $50 per thousand views (CPM).
In addition to earning money through CPM, you’ll also receive 5%+ lifetime revenues if any of the ads you’ve sold end up on another site, meaning that if someone clicks one of the ads on your website, they could end up buying something else from another website owned by BuySellAds and generate revenue for both sites.
15. Nativo
Nativo is a native advertising platform that lets publishers monetize their content and audiences through native advertising. The publisher solution allows advertisers to reach their desired audience by targeting specific topics, people, and geographies. The platform offers a range of native ad formats and tools that help publishers monetize their content for the best return on advertising campaigns.
16. TripleLift
TripleLift is a native advertising platform that lets you monetize your content by placing ads around your content. The platform is free to use, and you can monetize your content with the standard AdSense-type ads. Three main things set TripleLift apart from other native ad platforms: Speed, flexibility, and transparency.
17. NativeAds
natives is a native advertising platform that helps publishers monetize their content. NativeAds provides a native ad solution that is easy to use and allows publishers to monetize their content. Whether you are running an online publication or blog and want to start earning money from it, NativeAds can help with that.
The process starts with getting your content approved by the NativeAds team of editors, and then your ad will be matched up with advertisers who have products or services related to your website. Once both parties have approved the ad, it goes live on the advertiser’s site as part of an article/blog post or a web page so that readers see something relevant within the context of what they came for in the first place (i.e., for instance reading about health issues may lead them into seeing ads about medications).
18. Facebook Audience Network
Facebook Audience Network is a program that allows publishers to monetize their content on mobile and desktop websites. Publishers can earn money by displaying ads on their apps and websites. Advertisers can also use Facebook Audience Network to reach a specific audience.
Facebook’s native solution offers advertisers an additional way to reach users with display ads, making it an ideal solution for anyone who wants to diversify their advertising portfolio with some native advertising options.
19. Revcontent
Revcontent is a content recommendation network that connects publishers with advertisers. It has over 1,000,000 publishers in its network and over 1,000,000 advertisers in its network. The platform provides a range of ad formats, including native ads, display ads, and pop-under ads, to help you generate revenue from your traffic.
20. EvaDav
EvaDav is a native advertising platform that works with publishers and brands to deliver high-quality native ads. EvaDav was founded in 2012 and is a Russian search engine Yandex subsidiary. The company has three main products:
EvaDav Publisher: This tool allows you to create ad units by choosing from its components libraries, such as images, text, buttons, and more. You can also use it to customize existing ad units by changing colors, fonts, shapes, and more.
EvaDav Marketplace: This platform lets you manage all sides of the client-publisher relationship (the advertiser side included) so that your campaigns run smoothly from start to finish without any headaches along the way (or at least as few headaches as possible).
Evans: This product gives advertisers access to all kinds of data about what’s working best for them through real-time analytics for better results down the road.
21. AdPushup
AdPushup is a native ad platform that works with publishers to create, manage and optimize native ads. AdPushup provides tools to help publishers create, manage and optimize native ads. AdPushup Native Ads are fully customizable and can be used on any site.
22. ReklamStore
ReklamStore is a native advertising platform allowing you to display your website ads. This is accomplished by adding a shortcode to your site’s content, allowing you to display ads in a non-intrusive way. ReklamStore uses the WordPress plugin to display its ads, so if you already have it installed, it’s easy to get up and running with ReklamStore. Once it’s set up, you choose what type of ad unit you want (video or text), enter some basic information about yourself, and then add the shortcode wherever it makes sense on your site.
23. Monumetric
Monumetric is a native ad platform that lets you monetize your content with native ads. The platform offers a native ad builder that lets you create native ad units, including banners, buttons, and carousels. Monumetric was one of the first platforms to provide conversion tracking in its ads. It makes it easy for publishers to measure how users interact with their ads and determine what kinds of content are most effective at driving conversions.
24. AdThrive
AdThrive is an ad and publisher network that allows you to run native ads on your website or mobile app. The service supports all major ad formats, including banner ads, interstitials, in-feed units, and canvas ads. It can also serve rich media creative like HTML5 videos, iframes, and GIFs. You can even use AdThrive’s Ready-to-Go Templates for desktop sites or mobile apps to easily create high-quality advertisements for your business quickly and easily.
As a programmatic platform with technology, AdThrive has access to millions of unique visitors every month through its proprietary audience database and third-party sources like Google Analytics & Facebook Pixel tracking cookies, which will help advertisers find their target market more effectively than ever before.
25. Mediavine
Mediavine is a native ad network that offers various formats and placements. The network has a large inventory of high-quality, native ad units and high-quality sites that are known to deliver their content quickly and with excellent user experience. It also has a high fill rate.
Mediavine’s team works hard to find the best native ads for publishers based on your site’s audience and content. If you’re looking for more traffic or revenue from your ads, Mediavine might be the answer.
Which Is The Best Ad Network For Publishers?
There are a plethora of ad networks available in the advertising industry. Google Adsense is one of the most popular and used ad networks globally since they have higher CPC and RPM than most ad platforms out there.
Can I Make Money With Native Ads?
Yes, you can make money from native advertising most of the time. This is because native advertising has shown over time to be an effective and profitable way of advertising.
Are Native Ads Good For Affiliate Marketing?
Native advertising is good for affiliate marketing as it appears naturally as part of the web page contents where the ads are placed.
Native advertising is essential because it lets you get the right message to your audience naturally. The key to your success with native ads is finding platforms that can help you do that in the most efficient, effective way possible. As you can see, there’s been a lot to talk about in this post, Native advertising is such a massive industry in itself, and the success of your campaigns depends on so many factors. We hope that you have a good idea of what platforms are out there and which will serve your purpose from the native ad Platforms we have discussed.